There is one address to turn to when looking to make the world a healthier place. Scientific research and clinical practice are the hallmarks of modern medicine. Each lab, each doctors’ office has the potential to impact millions of people around the globe and to save lives. Kenes facilitates the sharing of this vital information among health professionals by organising some of the world’s leading medical and scientific congresses in a variety of disciplines.
Call to Action
ESCMID has a long standing tradition of innovative science and research in the field of clinical microbiology and infectious diseases. Its annual congress, ECCMID, the European Congress of Clinical Microbiology and Infectious Diseases, gathers together researchers and clinical physicians from all over Europe and is extremely well attended.
Over the last few years, the overall numbers of the congress, including participants, abstract submissions, exhibitors, and sponsors, plateaued. In 2012, Kenes was appointed as the Professional Congress Organiser (PCO) for ECCMID, an established congress with 9,000 participants. We immediately began work on reinvigorating the energy and participation at ECCMID 2014, the first congress facilitated by Kenes since being appointed PCO.
Kenes Takes Charge
A 25 year old, leading medical congress like ECCMID, looking to enliven and increase its impact on the world of clinical microbiology and infectious diseases, requires a company that is willing to think outside of the box. Kenes, an international congress organizer for almost 50 years, has the ability to harness data, technology, networks and outstanding service to bring to fruition increases of over 100% in all of the key areas that matter.
28% growth in abstract submissions
45% growth in sponsorship
42% growth in exhibitors
17% growth in registration
Aftermanaging a very successful campaign on social media throughout the year, we reached a peak with ECCMID 2014 Live. Harnessing the power of social media, specifically Twitter and Facebook, we successfully reached the microbiology and clinical infectious diseases community whether or not they were in attendance at ECCMID 2014.
During the event, we reached record highs:
• Over 3,800 tweets were sent during the congress, resulting in over 2 million impressions
• Visits to the ECCMID Facebook page and engagement increased dramatically over the week
• Average mentions of ECCMID/ESCMID on the web reached 740 mentions a day compared to a pre-congress average of 10